Behind The Scenes – ‘OWNERSHIP OF ACTIONS’

Scrambling, paragliding, climbing or packrafting, Ed Day seeks the ownership of action through exploring risks in the outdoors. A cost consultant by day, Ed strives for solo adventures around his schedule to acquire freedom, the ability to disconnect and to exercise his knowledge and understanding in mitigating risks in the outdoors.

The first day began with the team assembling at a picturesque launch site in the Lake District. Ed Day, a seasoned paraglider, prepared his equipment, and with a sense of excitement, took off into the skies. The panoramic views from the air were awe-inspiring, allowing Ed to experience the freedom of flight amidst the grandeur of the Lake District’s rolling hills and lakes. Toby Roney captured the exhilaration and tranquility of the paragliding experience, bringing viewers along for the ride through aerial shots captured with a drone.

Once Ed gracefully landed back on solid ground, the team embarked on a challenging yet rewarding hike. The idea here was to capture Ed undergoing a wide selection of activities in a short period of time. We hiked and then setup camp for the night. Due to the stunning conditions we had elevated above the valley floors, Ed decided to unpack his paragliding wing and fly yet again. You can see the two different flights in the short film.

The second day was dedicated to exploring the waterways of the Lake District with the Iron Raft DIY packraft. Lightweight and easy to carry, the packrafts provides Ed with newfound access to remote lakes and rivers that were otherwise inaccessible. Ed and the team navigated the gentle currents, immersing themselves in the tranquility of the water and soaking in the stunning reflections of the surrounding mountains. The Iron Raft packrafts demonstrated their versatility, effortlessly transitioning from water to land. This seamless integration of land and water travel made the adventure all the more captivating.

The short film created by Toby Roney, supported by Iron Raft, and featuring the daring adventures of Ed Day, explores the idea between the mitigation of risk so one can experience the reward. Ed’s journey through the Lake District demonstrated the rewards of venturing into the outdoors, pushing boundaries, and experiencing the beauty of nature firsthand. The adventure serves as a reminder of the incredible wonders that await those who are willing to step outside their comfort zone and embrace the call of the wild.

Have a watch of Ownership Of Actions below…